NURBASARI, Anny; KAMANDA, R Gegha Para.
The Influence of Brand Associations and Perceived Quality on Purchase Intention: Study at Cibaduyut Shoe Industry Center.
Matrik : Jurnal Manajemen, Strategi Bisnis, dan Kewirausahaan, [S.l.], p. 165-177, feb. 2022.
ISSN 2302-8890.
Available at: <http://103.29.196.112/index.php/jmbk/article/view/82938>. Date accessed: 16 dec. 2025.
doi: https://doi.org/10.24843/MATRIK:JMBK.2022.v16.i01.p13.