SUNARIANI, Ni Nyoman; 						RATIH ARDIANTI, Putu Ayu.
 PERAN BRAND EQUITY DALAM MEMEDIASI PENGARUH INFLUENCER MARKETING DAN DAYA BELI TERHADAP KEPUTUSAN PEMBELIAN.
<strong>E-Jurnal Ekonomi dan Bisnis Universitas Udayana</strong>, [S.l.], p. 386-397, mar. 2023.
ISSN 2337-3067.
Tersedia pada: &lt;<a href="http://103.29.196.112/index.php/eeb/article/view/92755" target="_new">http://103.29.196.112/index.php/eeb/article/view/92755</a>&gt;. Tanggal Akses: 18 dec. 2025
doi: <a href="https://doi.org/10.24843/EEB.2023.v12.i03.p03">https://doi.org/10.24843/EEB.2023.v12.i03.p03</a>.